Designer of the Week - ButtonLove

Hi folks, it’s time for our Designer of the Week! Today I have the pleasure of introducing Cat, the creative mind behind New Zealand children’s label Buttonlove. In review we have one of Cat’s super cute unisex summer cardigans. It’s lightweight, it’s a little bit funky, and it’s the perfect trans-seasonal garment.

Buttonlove Children's Clothing - Cotton Cardigan

The Product Review

There’s a couple of things that I love about the humble cardi. Firstly, it’s both practical and convenient, and when the sun goes down on a spring afternoon and a chilly breeze sets in, you’re always glad you own it! Secondly, I find cardigans exceptionally adorable when gracing the shoulders of the under five set, as they have a distinctly hip appeal.

We paired the Buttonlove striped cardi with knee length navy shorts and a superman tee for this weeks review (thank you to our tester Dylan, mr-two-going-on-twenty-two). You can see how cute this ensemble looks thanks to Buttonlove model, Louie, below. The light weight 100% cotton fabric is comfortable to wear, has a hint of stretch and holds up well in the wash. It is also soft against the skin. We opted for the buttoned hipster look, but it can also be worn open for a smart casual appeal.

The Verdict… A versatile and stylish wardrobe staple

Buttonlove Children's Clothing - Cotton Cardigan

The Indie Label

Buttonlove came to life in 2008 with a set of hand-drawn cartoons printed onto t-shirts. Quickly gaining popularity, stockists began asking for more, which prompted Cat to create her first collection for Winter 2009.

She chose her business name in honour of her husband. Cat says, “It may sound very cheesy but I nicknamed my husband Buttons and then Buttonlove just seemed like the perfect name for a baby label.”

The Creative Mind

Cat is Mum to a 3 year old daughter named Charlie and a 5 year old Boxer dog named Marley. When asked to describe her inspiration she explains, “I’m inspired to design fashionable little garments that are original as well as functional to wear and easy to wash.”

The Whimsical Spirit

Here’s three fun facts about Cat (in her own words):

  1. I have a tattoo of a little Swallow Bird on my arm dedicated to my late Grandfather, which represents my daughter as this was the Chinese name he gave her.

  2. I may not look like it but for those who know me I am renowned for putting away a lot of food.

  3. As a kid I was in love with Cliff Richard.

Limited Edition

The Buttonlove collection includes a range of dresses, leggings, tops, tights and toys for babies aged 0 to 3 years. You can purchase Buttonlove garments online, or visit Buttonlove on Facebook for all the latest news.

Buttonlove Children's Clothing


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